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Best SEO Company India

What Is Seo ( Search Engine Optimization )


Search Engine Optimization or SEO is the simple activity of ensuring a website can be found in search engines for words and phrases relevant to what the site is offering. In many respects it's simply quality control for websites. Having said that if there was ever an industry that was little understood by 'outsiders' it's SEO.


Ask some SEO companies about SEO and they'll try and blind you with science and confuse you into thinking it's a black art. Say to some companies what is SEO and two hours later you'll be none the wiser. Not so here at Red Evolution. We love seeing the light bulb go on when our clients get it. We prefer our clients to not only know what we are doing for them, but why!


Links Seem To Be Important, How Do I Get Them?

Correct, links are important but don't confuse quality with quantity. 10 or 15 links from quality relevant resources (pages) to your page will have a much bigger impact on how your page ranks than a 1000 low value links as sold by lots of SEO companies. In fact, if an SEO company offers you a set number of links for a set price run a mile, they're spammers!!

Instead seek out great links from other great sites, so long as you've got something worth linking to because great sites don't link to poor ones, why would they?

In Summary

Create a great site, provide something people need and are looking for and share your site with other great sites and you'll quickly start to see your website traffic increase. If you need some help doing this consider giving us a call on 09724023527



SEO Definition
Here’s my definition of SEO in 2013.

Search Engine Optimization is a multidisciplinary activity that seeks to generate productive organic traffic from search engines via technically sound and connected sites by matching query intent with relevance and value.

Productive Traffic


The goal of SEO is not to increase traffic willy-nilly. You increase traffic by 30% but it makes no difference to the bottom line. Who cares!
Productive can mean different things to different companies. Productive may mean leads or subscribers or revenue or page views. Whatever it is, it’s important to define and track productive traffic rather than simply focusing on increasing traffic overall.
I might be able to generate more traffic by adding ‘Nude’ and ‘Free’ as keyword modifiers but is that really going to bring productive traffic to a site?
This goes (way) beyond brand versus non-brand traffic, which I find to be the most rudimentary of divisions. This is having a fundamental understanding of the traffic that makes a difference to that business.

That may mean moving away from high volume terms and generating less traffic overall. Don’t get saucer eyes when it comes to keyword volume. It’s about the right keywords, not the biggest keywords. (That’s what she said!)
Yet, even if you’re driving the right traffic there are other factors that contribute to a productive visit. If the focus is leads, you might realize that the call-to-action is weak, doesn’t match the query intent or competes with other elements on the page. Perhaps the lead form itself isn’t very good either.
If the goal is page views, you may realize that the design is confusing, the text hard to read and the content without a structure that allows for easy navigation.

Because productive traffic is the goal an SEO needs to understand design, user experience, information architecture and conversion rate optimization. Otherwise it’s like a chef who creates a menu but then has no input on how the food is cooked, the quality of ingredients, decor of the establishment or the presentation of the meal.
It’s okay if you’re in the business of driving any old traffic at a website and then shrugging your shoulders when it doesn’t really do anything for the business. But that’s not SEO. You’re just a burger flipper at some fast food joint.
Technically Sound

As an SEO you need to have very strong technical skills. What does this really mean though? At a minimum, it means you need to know how the Internet works and how search engines crawl and index the web.

You should also be comfortable analyzing HTTP headers

and know your status codes cold. Get good using Firebug or Chrome’s Developer Tools. Mine those weblogs, because there’s gold in them there data. (Sorry, I just watched True Grit.) Bonus points if you can code something up yourself to extract it.


Understanding how to diagnose and solve accessibility and crawl efficiency problems is critical.


(A) up to 5 keyword targeted
ever week reporting and manual work
price $60 per month

(B) up to 10 keyword targeted
ever week repoting and manual work
price $100 per month

(C) up to 15 keyword targeted
ever week repoting and manual work
price $200 per month


(D) up to 20 keyword targeted
ever week repoting and manual work
price $250 per month


(E) up to 30-40 keyword targeted
ever week repoting and manual work
price $320per month


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